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liv·ing plant zen

 

plant shop: brand identity + logo + web design + content + media + marketing

Living plant zen

Living Plant Zen is a plant shop born from progressive zen advocate, Damaris Rufrano. I partnered with Damaris as a brand specialist to create the shop's foundational identity and online presence.

I am most proud of the logo work, website, and marketing plans created.

This is a new shop with room to grow across all platforms and I look forward to continue consulting, designing, and campaigning.

WORK

Brand Identity

Copywriting

Graphic and Web Design

Brand shaping

Owner, Damaris is a practicing Buddhist wanting to spread the tranquility of planting with the world. With her message and passion it was logical to convey thematic serenity and highlight planting as a hobby.

design details

I wanted to reflect Damaris's core values and included a hand drawn Buddha with plants as her logo. The colors provide neutral tones with a modern touch that convey the balance of person and plant! 

business card

typeface

color palette

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Image by Hunters Race
Image by Scott Webb
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Image by NordWood Themes
Image by Florian Klauer
Image by Kate Trysh

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