liv·ing plant zen
plant shop: brand identity + logo + web design + content + media + marketing
Living plant zen
Living Plant Zen is a plant shop born from progressive zen advocate, Damaris Rufrano. I partnered with Damaris as a brand specialist to create the shop's foundational identity and online presence.
I am most proud of the logo work, website, and marketing plans created.
This is a new shop with room to grow across all platforms and I look forward to continue consulting, designing, and campaigning.
Graphic and Web Design
Owner, Damaris is a practicing Buddhist wanting to spread the tranquility of planting with the world. With her message and passion it was logical to convey thematic serenity and highlight planting as a hobby.
I wanted to reflect Damaris's core values and included a hand drawn Buddha with plants as her logo. The colors provide neutral tones with a modern touch that convey the balance of person and plant!